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advertising

/ˈædvətaɪzɪŋ/noun

उच्चारण ऐड्वटाइज़िंग

विज्ञापन, विज्ञापन-उद्योग, विज्ञापनबाज़ी

Core word

noun
  1. 1

    [U]

    the activity and industry of telling people about products or services in order to persuade them to buy or use them

    विज्ञापन, विज्ञापन-उद्योग, विज्ञापनबाज़ी

    • Television advertising is very expensive during a cricket match.
    • She works in advertising.
    • an advertising campaign
    + 3 more examples
    • Advertising can make people want things they do not need.
    • The agency specialises in online advertising.
    • Billboard advertising is common along the highway.

    Synonyms publicity promotion marketing commercials

§Structures (grammar patterns) 4

advertising (uncountable noun)

Advertising is uncountable. It takes no a or an and no plural, and it takes a singular verb.

'Advertising' uncountable है। इसके साथ 'a' या 'an' और plural नहीं आता, और verb singular आती है।

  • Advertising has changed a lot with the internet.
  • The company spends crores on advertising.

advertising + noun

Advertising often acts as an adjective before a noun: advertising agency, advertising campaign, advertising budget.

'Advertising' प्रायः noun से पहले adjective की तरह आता है: advertising agency, advertising campaign, advertising budget।

  • The advertising campaign began before Diwali.
  • She works in an advertising agency in Mumbai.

advertising for / of + product

Use of for the product or area, and for for what is being promoted or sought.

उत्पाद या क्षेत्र के लिए 'of' और जो प्रचारित या खोजा जा रहा हो उसके लिए 'for' आता है।

  • Advertising of tobacco is banned on television.
  • They are advertising for a new teacher.

advertising as the present participle

Advertising can also be the -ing form of the verb advertise, as in They are advertising the sale on the radio.

'Advertising' क्रिया 'advertise' का -ing रूप भी हो सकता है, जैसे They are advertising the sale on the radio।

  • The shop is advertising a sale on the radio.
+Collocations 4

type + advertising

onlinetelevisionoutdoorprintradiodigital

  • Digital advertising has become cheaper than newspaper advertising.

advertising + noun

agencycampaignbudgetrevenuestandardsslogan

  • The advertising standards board checked the claim.

verb + advertising

spend onbanregulatework inrely oncut

  • The newspaper relies on advertising for most of its income.

adjective + advertising

misleadingfalseeffectiveaggressivetargeted

  • False advertising can lead to heavy fines.
“More examples 5
  • Advertising helps companies reach a large number of buyers.

विज्ञापन कंपनियों को बड़ी संख्या में खरीदारों तक पहुँचने में मदद करता है।

  • Radhika wants to build a career in advertising after college.

राधिका कॉलेज के बाद विज्ञापन के क्षेत्र में करियर बनाना चाहती है।

  • The advertising of unhealthy snacks to children is under debate.

बच्चों को अस्वास्थ्यकर नाश्ते के विज्ञापन पर बहस चल रही है।

  • Cricket matches bring huge advertising revenue to the channel.

क्रिकेट मैच चैनल को भारी विज्ञापन-आय दिलाते हैं।

  • Honest advertising builds a customer's trust in the brand.

ईमानदार विज्ञापन ग्राहक के मन में ब्रांड के प्रति विश्वास बनाता है।

!Common mistakes 2

✗ There are many advertisings on television.

✓ There is a lot of advertising on television.

Advertising is uncountable and has no plural.

'Advertising' uncountable है और उसका plural नहीं बनता।

✗ She works in an advertising.

✓ She works in advertising.

Advertising names an industry and takes no article.

'Advertising' एक उद्योग का नाम है और उसके साथ article नहीं लगता।

≠Thesaurus: which synonym when

Three related nouns, three different meanings.

तीन संबंधित nouns, तीन अलग अर्थ।

advertising

The activity or industry of promoting products.

उत्पादों के प्रचार की गतिविधि या उद्योग।

  • Advertising is a creative field.

advertisement

One single notice or message that promotes something.

कोई एक सूचना या संदेश जो किसी चीज़ का प्रचार करे।

  • I saw an advertisement for a tutor.

publicity

Public attention that may come free, such as news coverage.

सार्वजनिक ध्यान जो मुफ़्त भी मिल सकता है, जैसे समाचार में कवरेज।

  • The match gave the young player great publicity.
◇Word family
≈Synonyms and antonyms
§Grammar and usage

Advertising is uncountable, so we say 'a lot of advertising', not 'many advertisings'; for a single notice use an advertisement or an advert.

Grammar के अनुसार advertising uncountable है, इसलिए 'a lot of advertising' कहते हैं, 'many advertisings' नहीं; एक विज्ञापन के लिए an advertisement या an advert प्रयोग करें।