marketing
/ˈmɑːkɪtɪŋ/noun
उच्चारण मार्किटिंग
विपणन, मार्केटिंग
Core wordPYP · asked 3 times
Asked in previous papers
as one-word substitution
- 1
[U]
the activity of presenting, advertising and selling a company's products or services in the best possible way
विपणन, मार्केटिंग
- digital marketing
- Radhika works in marketing and plans advertisements for a chain of bookshops.
- The company spends a lot of money on marketing.
+ 2 more examples
- Good marketing can help a small shop reach new customers.
- He took a degree in marketing and now works for a mobile firm.
Synonyms advertising promotion publicity selling merchandising
§Structures (grammar patterns) 4
marketing (uncountable noun)
Marketing is the work of promoting and selling goods; it is uncountable and takes a singular verb.
'Marketing' वस्तुओं के प्रचार और बिक्री का कार्य है; यह uncountable है और singular verb लेता है।
- Marketing is the key to the company's growth.
- She works in marketing.
marketing + noun
It often works as a noun adjunct: marketing manager, marketing plan, marketing strategy.
यह प्रायः noun adjunct की तरह आता है: marketing manager, marketing plan, marketing strategy।
- The marketing team designed a new advertisement.
- He is the marketing head of a tea company.
marketing of sth / marketing to sb
Use of for the product promoted and to for the group aimed at.
प्रचारित वस्तु के लिए 'of' और लक्षित समूह के लिए 'to' का प्रयोग होता है।
- The marketing of herbal products has grown.
- Marketing to teenagers needs a different style.
marketing vs selling vs advertising
Marketing covers research, promotion and sales together; advertising is only one tool of it.
Marketing में शोध, प्रचार और बिक्री सब शामिल हैं; advertising उसका केवल एक साधन है।
- Advertising is a part of marketing, but marketing is much wider.
+Collocations 4
type + marketing
digitalonlinesocial mediadirectemailviral
- Digital marketing is popular among young businesses.
marketing + noun
strategycampaignmanagerbudgetexecutiveplan
- The marketing campaign increased sales by twenty per cent.
verb + marketing
dostudyhandlework ininvest in
- She studied marketing at a business school.
marketing + preposition
offorthroughin
- Marketing through social media costs little.
“More examples 5
- Good marketing can make a small shop famous.
अच्छी विपणन-रणनीति किसी छोटी दुकान को प्रसिद्ध बना सकती है।
- Radhika is doing an MBA in marketing.
राधिका marketing में MBA कर रही है।
- The company spent crores on the marketing of its new phone.
कंपनी ने अपने नए फ़ोन के विपणन पर करोड़ों रुपये खर्च किए।
- Marketing to rural customers needs messages in local languages.
ग्रामीण ग्राहकों को लक्षित विपणन में स्थानीय भाषाओं में संदेश चाहिए।
- Social media marketing has changed how brands talk to people.
Social media marketing ने ब्रांडों के लोगों से बात करने का तरीका बदल दिया है।
!Common mistakes 3
✗ Marketing are very important for a company.
✓ Marketing is very important for a company.
Marketing is uncountable and takes a singular verb.
'Marketing' uncountable है और singular verb लेता है।
✗ He did a marketing of the product.
✓ He did the marketing of the product.
Marketing is uncountable and cannot take a; use the or no article.
'Marketing' uncountable है और 'a' नहीं लेता।
✗ I went to marketing to buy vegetables.
✓ I went to the market to buy vegetables.
Marketing is a business activity; the place is market, not marketing.
Marketing एक व्यापारिक गतिविधि है; स्थान के लिए 'market' आता है।
≠Thesaurus: which synonym when
These terms are related but cover different parts of selling.
ये शब्द संबंधित हैं, पर बिक्री के अलग-अलग भागों को बताते हैं।
The whole process of research, promotion and selling.
शोध, प्रचार और बिक्री की पूरी प्रक्रिया।
- Marketing begins with knowing the customer.
Making products known through notices, films or posts.
विज्ञापन, फ़िल्मों या पोस्टों के माध्यम से उत्पादों को ज्ञात कराना।
- TV advertising is costly.
The act or number of goods sold.
बेचने की क्रिया या बेची गई वस्तुओं की संख्या।
- Sales rose in the festival season.
◇Word family
≈Synonyms and antonyms
AaSpelling
mar·ket·ing
?Which word?
Keep the selling words together: marketing (the whole process of selling), advertising (paid announcements), promotion (activities to increase sales), branding (creating a product's identity), publicity (public attention).
बिक्री के शब्द साथ याद रखिए: marketing (बिक्री की पूरी प्रक्रिया), advertising (भुगतान वाली घोषणाएँ), promotion (बिक्री बढ़ाने की गतिविधियाँ), branding (उत्पाद की पहचान बनाना), publicity (सार्वजनिक ध्यान)।
✓In the exam
One-word substitution
A person who buys goods to sell them in small amounts is a retailer; in large amounts a wholesaler.
थोड़ी मात्रा में बेचने के लिए सामान खरीदने वाला retailer (खुदरा विक्रेता); बड़ी मात्रा में wholesaler (थोक विक्रेता)।