brand
/brænd/noun
उच्चारण ब्रैन्ड
ब्रांड, छाप; प्रकार
Core word
- 1
[C]
a type of product made by a particular company; a particular type or kind of something
ब्रांड, छाप; प्रकार
- a popular brand of tea
- his own brand of humour
- Which brand of soap do you use?
+ 2 more examples
- The shop stocks only well-known brands.
- This is a new brand of detergent for sensitive skin.
- 1
[T] ~ sb/sth (as) sth
to describe somebody or something as a particular type of bad person or thing, often unfairly; to mark an animal with a hot iron to show who owns it
(बुरा) ठप्पा लगाना; दाग़ना
- He was branded a liar.
- The press branded the policy a failure.
- The newspaper branded him a hero.
+ 2 more examples
- Don't brand a whole group as lazy.
- She was branded a troublemaker for asking questions.
Synonyms label stigmatize mark stamp call
§Structures (grammar patterns) 4
brand of + product
A brand of something is a make sold under a particular name. It is a countable noun.
किसी वस्तु का brand वह make है जो किसी विशेष नाम से बिकती है। यह countable noun है।
- Which brand of toothpaste do you use?
- That brand of tea is popular in Assam.
brand + somebody/something + (as) noun/adjective
As a verb, brand means to label someone publicly in a bad way. The label follows the object, often with as.
क्रिया के रूप में brand का अर्थ किसी पर सार्वजनिक रूप से बुरा ठप्पा लगाना है। Label object के बाद आता है, प्रायः 'as' के साथ।
- The newspaper branded him a liar.
- She was branded as a troublemaker in her first week.
brand + noun (modifier)
Brand is used before nouns such as name, loyalty, image or new.
Brand का प्रयोग name, loyalty, image जैसी संज्ञाओं से पहले होता है।
- Customers show strong brand loyalty to that biscuit.
- The company spent crores on its brand image.
a brand of + abstract noun
It can mean a particular style or kind of humour, politics or behaviour.
इसका अर्थ हास्य, राजनीति या व्यवहार की कोई विशेष शैली या प्रकार भी हो सकता है।
- He is famous for his own brand of humour.
- Their brand of politics appeals to young voters.
+Collocations 4
adjective + brand
leadingfamouspopularlocalwell-knownrival
- It is the leading brand of mobile phones in India.
verb + brand
launchbuildpromotepreferswitchtrust
- The firm launched a new brand of tea.
brand + noun
nameloyaltyimageambassadorvalueawareness
- The actor became the brand ambassador of a sports shoe.
brand somebody + label
a liara traitora failurea cowarda criminal
- Do not brand a young student a failure after one bad result.
“More examples 5
- My father always buys the same brand of mustard oil.
मेरे पिता हमेशा सरसों के तेल का वही brand खरीदते हैं।
- The brand name is printed on every packet.
Brand का नाम हर packet पर छपा होता है।
- She was branded a rebel because she questioned the old custom.
पुरानी प्रथा पर प्रश्न उठाने के कारण उस पर विद्रोही का ठप्पा लगा दिया गया।
- Radhika prefers a local brand because it is cheaper and fresher.
राधिका स्थानीय brand पसंद करती है क्योंकि वह सस्ता और ताज़ा होता है।
- Farmers still brand their cattle so that they can identify them.
किसान आज भी अपने पशुओं को पहचानने के लिए उन्हें दाग़ते हैं।
!Common mistakes 2
✗ She is using a famous brand from soap.
✓ She is using a famous brand of soap.
Brand takes of before the product it labels.
जिस उत्पाद का brand है, उससे पहले 'of' आता है।
✗ Which brand you prefer?
✓ Which brand do you prefer?
A question with which + noun still needs the auxiliary do before the subject.
Which + noun वाले प्रश्न में भी subject से पहले auxiliary 'do' आता है।
◇Word family
?Which word?
Keep the label-unfairly words together: brand, label, stigmatize (treat as shameful), stereotype (have a fixed, unfair idea about a group), pigeonhole (put into a category unfairly).
अनुचित ठप्पा लगाने के शब्द साथ याद रखिए: brand, label, stigmatize (शर्मनाक मानना, कलंकित करना), stereotype (किसी समूह के बारे में स्थिर, अनुचित धारणा), pigeonhole (अनुचित रूप से श्रेणी में डालना)।
§Grammar and usage
Brand sb (as) sth ('branded as a traitor').
Usage: 'brand sb (as) sth' का मतलब है किसी पर कोई बुरा ठप्पा लगा देना। जैसे 'branded as a traitor' का मतलब है उसे ग़द्दार क़रार दे दिया गया।
“Collocations, idioms and sayings
Brand name, brand ambassador (a famous person who promotes a brand), brand loyalty, brand-new (completely new).
Collocations: brand name, brand ambassador (किसी ब्रांड का प्रचार करने वाला प्रसिद्ध व्यक्ति), brand loyalty, brand-new (बिलकुल नया)।
✓In the exam
General knowledge
History: branding animals with a hot iron showed ownership.
इतिहास में स्वामित्व दिखाने के लिए जानवरों को गर्म लोहे से दाग़ा जाता था।